Digital Marketing for MedTech Companies

Get your medical technology in front of the right people.

Get marketing strategies that work for growing medical technology startups.

64%

BOOST IN IMPRESSIONS

34%

BOOST IN LEADS

Get marketing strategies that actually work for growing medical technology startups

Boost in Traffic

1 %

Leveraging technical SEO and content development written by industry experts netted one customer 64% growth in traffic.

Boost in leads

1 %

Generate more leads by targeting the right people in the right moments with content development, social media, and email marketing.

We provide custom marketing solutions for medtech startups at every stage of growth.

Search Engine Optimization (SEO)

Get your medical technology in front of the right customers with medtech SEO. Each SEO strategy covers at minimum 50k keywords and over 1 million lines of data before we even start.

Keyword Research
Competitor Analysis
Voice Search Optimization
SEO-Friendly Content
Monthly and Quarterly Audits
Schema Development
Monthly Reporting

Social Media

Keep your medtech products top of mind for all your customers with social media. Get answers to questions like: what hashtags should I use, who should I collaborate with, What influencers should I connect with, and what do my potential customers engage with most?

Hashtag Research
Competitor Analysis
Social Media Post Creation
Community Engagement Research
Influencer Research
Traffic Analysis

Paid Media Services

Protect your brand from competitors looking to steal traffic, leapfrog incumbents, and generate leads with PPC and affiliate marketing dedicated to medtech companies.

Pay-Per-Click (PPC) Audits
Keyword Research
Ad Copy Creation
Daily Ad Management
Budget Management
In-Depth Reporting

Content Creation

Educate customers on your medical product with content specialists with experience in the medical device marketing industry. Create engaging descriptions that will transform visitors into dedicated customers, while capturing the heart of who you are as a brand.

Topic Research
Brand Consultation
Keyword Analysis
SEO-Friendly Content
Full Content Team (Including Editors)
Industry Experts

Strategy Consulting

Lean on our 25 years of marketing expertise to push your brand to the next level. Strategy sessions include:

SWOT Analysis
Influencer Research
Product Marketing
Much More

Got questions about marketing medtech? We got answers.

How do I market a medical device?

In our medical device marketing post, we identified four ways you can market your medical device:

1. Search engine optimization (SEO)

2. Pay-per-click (PPC)

3. Nurture future clients with email marketing

4. Grow customers with retargeting ads

What are some challenges I’ll face marketing my medical device?

One of the problems is multiple stakeholders. Another challenge is that medical devices usually have long sales cycles. One last challenge to think about is product complexity.

How do I solve these challenges?

In the case of multiple stakeholders, run a persona exercise on each of the stakeholders. Break down how you can craft a unique message that will resonate with them and assuage their resistance.

For the long sales cycle, be sure to set follow-up meetings. Keep working to show how your device solves all of their pain points.