If you don’t know where to start, or need a little bit of help multiplying your efforts, the following guide will give you information you can use to make sure your digital marketing is strong. % of buyers found their home through the internet. If you don’t have a website, you’re losing out on these potential buyers. Not only that, but your competition is growing. It’s no longer Tammy from up the street that’s your competitor. You’re also competing against real estate selling websites like Trulia, Zillow, and Realtor.com.